provides a range of independent research services
on behalf of individual clients, including competitive analysis,
product evaluations, and marketing research.
To prepare an effective marketing strategy you must first understand
your competitors and their influence on your market. Competitive
analysis enables you to effectively position against competitors,
giving you the strongest possible competitive advantage.
After identifying your major competitors, we gather, analyse, interpret
and report on relevant information about their objectives, strategies,
strengths, weaknesses, capabilities, and predict how they will respond
to others targeting the same opportunity.
With so many vendor products and carrier services on the market
today, how do you choose the combination that best fits your requirements?
Network Enablers performs product evaluations to help you assess
the value and potential of telecommunications products, services,
technologies and applications.
Our product evaluation service provides you with objective, independent
comparative choice information. We help you select several products
and compare them in terms of strategic fit, cost-effectiveness,
features, performance, reliability, support and other important
criteria, so that you get the most from your investments and avoid
Whether you are getting ready to identify or evaluate customer needs,
create of modify marketing plans, or launch or change products,
you face a critical business decision that will lead to either profit
or loss. Information is the key component in developing successful
Marketing research involves the systematic gathering, recording,
and analysing of data used to provide information to support marketing
decision making. Research results are used to:
identify and define marketing opportunities
generate, refine and evaluate marketing
monitor marketing performance or trends
and forces in the environment
analyse market potential and market share
|| understand customer satisfaction
|| understand customer purchase